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Why Understanding Businesses Matters More Than Selling Them: A Conversation with Shreeya Shinde

  What if the best investment decisions begin long before spreadsheets and valuations? We often think venture capital and private equity are built entirely on financial models, market sizing, and balance sheets. But behind every successful investment lies a deeper understanding of people, brands, and the stories that make businesses worth believing in. Our next guest is someone who has deliberately chosen to bridge two worlds that are often seen as separate. With a background in fashion communication, marketing, and financial markets, she has gradually shifted her focus from building brands to understanding how businesses are built, acquired, and scaled. Through experiences in content strategy, influencer marketing, client strategy, and startup ecosystems, she's now exploring venture capital and private equity with the belief that great investment decisions require both analytical thinking and a deep understanding of consumer behaviour. Joining us today is Shreeya Shinde , a market...

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